Stories, analysis and reflections on the future of digital proximity.
MINOMO Report is live and switches on municipality by municipality: residents flag a problem from the app they already have, the office receives complete, geolocated reports. No software, no data to migrate.
MINOMO was built for neighbourhood commerce. But half the work a city produces has no shutter to pull down: practices, agencies, creators. From today they have a page too — and a rate card with prices.
A restaurant spends two years building three thousand followers, then has to pay to reach them. It's not a glitch: it's the platforms' business model. On who really owns the relationship with their own community.
Can a municipality consult its citizens anonymously and verifiably at the same time? How MINOMO's Public Consultation works: structured listening, not a referendum, with a signed public certificate.
A new profession is taking shape around MINOMO: the City Agent and the Merchant Content Manager. Neither franchise holder nor social media manager — and why that distinction matters.
In a world where algorithms have kidnapped our neighbours, MINOMO bets on an almost-forgotten figure: the human curator who holds the digital keys to the street — and earns from keeping the relationship alive.
Beyond municipal apps: why every local administration has a duty to inhabit the digital space where citizens already live, spend and move — and why MINOMO provides that infrastructure at zero cost to the community.
A reflection on how a proximity technology is trying to give the city back to its citizens, dismantling the digital toll-gates of Silicon Valley and returning local visibility to those who produce real value.
There is a silent humiliation in being an independent merchant today: owning the walls, the stock and the team, yet not owning access to your own customers. MINOMO Merchant is here to change who holds those keys.
A modern absurdity: we can see in real time what an influencer 5,000 km away is eating, yet have no clue the bakery downstairs just pulled fresh croissants from the oven. It's the business model, not an accident.
Push notifications, when implemented correctly, are end-to-end encrypted. The content travels as a sealed envelope — not even the server that sent it can read what's inside. Here's how it works.
In a world governed by algorithms, you don't own your customers — you rent access to their attention from a landlord who raises the rent every day. MINOMO is an act of secession from technological feudalism.