Talk to your customers. Without paying the toll.
MINOMO is the direct channel between your venue and the people who follow you. No algorithm, no subscription, no renting your audience.
What you live with every day
You post and 5% see it. You pay and a few more do.
You've spent years building a local following. You've posted photos of your venue, stories, offers. Then one day you realise that every post reaches fewer than one person in twenty — unless you pay a Californian company for the privilege of speaking to customers who live fifty metres away from you.
This is not a service. It's a toll. You pay it every month, and every quarter the rules change.
MINOMO removes the toll. It doesn't replace social media: it gives you a direct channel alongside it — yours, free — the one you should always have had.
Digital tenant
- You publish a post, thirty people out of a thousand see it
- To reach everyone you have to boost it
- Your followers are on lease: tomorrow the platform changes the rules
- Your data feeds other merchants' advertising — including your competitors'
- Your venue's page is lost in a feed full of everything else
Community ownership
- You send a notification, it reaches every one of your followers
- No opaque rules, no mandatory sponsored posts
- A follow is an explicit choice by the customer, not the side-effect of an algorithm serving them content
- Communications are end-to-end encrypted: no third party reads them
- You have a public Bio Page, indexed by Google and AI search engines
Everything included, no subscription
You sign up, activate your profile, talk to your customers. In five minutes.
A page for your venue, ready from day one.
Photos, opening hours, menu, contacts, social links. Indexed by Google and accessible even to people who don't have MINOMO. Created in five minutes, zero code.
You reach your followers and the message lands.
New arrival, evening offer, weekend event. Notifications travel end-to-end encrypted to the phone of everyone who follows you. No feed, no algorithm.
Your venue enters MINOMO's editorial directory.
You get found by search engines, by MINA — MINOMO's AI that recommends places to residents and tourists — and by people exploring their city. Atlas already covers nearly 8,000 Italian municipalities.
A local curator accompanies you.
A real person, not a chatbot. They help you set up your profile, write your first notification, launch your first campaign. Above all, they know your area.
Your Bio Page in action
A page for your venue, as public as a website.
While social networks keep your information locked inside their walled garden, your MINOMO Bio Page is a real page — its own address, indexed by Google and readable by AI. It's the destination for anyone searching for your venue, and the starting point for anyone who discovers you.
- Hours, contacts, menu, photos. Everything a customer wants to know before walking in.
- Offers, news, events. Everything you publish stays on display on the Bio Page — not just notifications, but ongoing promotions, venue updates, and events you organise.
- Communication history. Your notifications remain readable on the page, even weeks later.
- "Follow" button. Anyone who follows you on MINOMO enters your push channel directly, with no intermediary app.
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Contact card, ready to share. One tap and your venue lands in the phone's address book of whoever you meet — name, phone, address, website. Standard vCard
.vcfformat. - Schema.org + Open Graph. The page is correctly parsed by Google, AI search engines, and anyone who shares it in a chat.
Transparency
You pay only when you want to reach further.
MINOMO is free. You create the Bio Page, receive notifications from the city, let your followers know you exist, reply to their messages. All included, no expiry dates, no credit card required at sign-up.
You pay only when you want to push beyond your natural audience: send more notifications than your base pack, reach the whole city (not just your followers), offer digital loyalty cards, make your venue stand out in local discovery.
You buy packs when you need them — the way you buy stamps. No subscription. No small print. No automatic renewal that catches your account off guard.
Four commitments to you
Why you'll still trust us, even in five years' time.
We don't sell your data.
Nor your customers'. Ever. It's structural: our business model does not depend on selling it.
No third-party advertising between your messages.
The channel we give you is yours. We don't share it with external advertisers, we don't monetise it at your expense.
Mutual privacy — including for your customers.
You don't see your followers' personal data and you don't collect it. You see how many follow you and you speak to them through the channel. That's the trust pact that convinces them to follow you in the first place — and why MINOMO works.
The rules don't change every quarter.
We don't unilaterally alter delivery mechanics the way advertising platforms do. What works today will work a year from now.
Your venue needs a voice, not an algorithm.
Five minutes for the Bio Page, one notification to let your customers know you're here. All free, no card required.
Create your profile for freeFind the City Agent for your municipality.
Search your city on MINOMO Atlas, open the page, go to the Info section: you'll find the contact for the City Agent covering your area. A real person who explains everything and helps you get started.
Find your cityFrequently asked questions
Everything you'll want to know before signing up.
No. The onboarding is designed for people who have never managed a website. Enter your venue name, opening hours, a few photos: in five minutes the Bio Page is live. If you need help, the City Agent for your area can come to you in person and set it up together.
Your presence on MINOMO stays free indefinitely: public Bio Page with offers, news and events, Atlas profile, dedicated City Agent, .vcf contact card. To send push notifications to your followers you only need a small credit in your wallet — a few cents per notification, you pay only for what you actually send. No subscription, no automatic renewal.
No, never. MINOMO is designed this way: you see how many people follow you and you reach all of them with your messages, but you have no access to names, emails, phone numbers, or personal profiles. This is an explicit trade-off that explains the platform's success: a follower trusts you enough to follow because they know they won't end up in your database. In return, you have a direct channel that always gets through.
Your Bio Page is closed and your followers stop receiving your messages. There is no follower-list export: MINOMO does not share personal data, not even with you. You communicate with your followers for as long as you remain present and active on MINOMO — that is the pact, on both sides.
Absolutely. MINOMO doesn't replace social media: it's a parallel channel. You keep posting wherever you like. The difference is that on MINOMO every message genuinely reaches the people who follow you — without having to boost it. Many merchants use social media for the showcase and MINOMO for the dialogue with real customers.